Consumertrics, Author at Consumertrics

Don to speak on ‘Manufacturing prosperity and Services’ at Caleb’s 5th Inaugural Lecture

A Professor of Economics and Director of Academic Planning, Caleb University Imota, Lagos, Prof. Olumuyiwa Owolabi Olamade, will on Thursday 15th June 2023, present the Institution’s 5th Inaugural Lecture Series, titled ‘Manufacturing Prosperity and Services of the Future: Re-igniting Nigeria’s Engine of Growth’. According to the Vice Chancellor, Professor Nosa Owens-Ibie, who Chairs the […]

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EXPLAINED! 8 conditions for FG’s student loan

Education / Consumertrics

On Monday, June 12, 2023, the President, Bola Tinubu, signed into law the Student Loan Bill. The bill, which will enable Nigerian students to have access to interest-free loans, was introduced by the outgoing speaker of the House of Representatives, Femi Gbajabiamila. According to the bill, students applying for loans under this Act must

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Konga customers to enjoy free delivery, installation for Samsung electronics products

Campaigns / Consumertrics

Konga, one of Nigeria’s leading e-commerce platforms, has partnered Samsung to offer shoppers free delivery and installation as well as free installation kits when they purchase any of the Samsung Consumer Electronics products on Konga. This exciting offer is part of activities for the month-long Konga Mid-year Shopping Festival, a hugely popular annual sales

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Golden Terra Soya Oil: Healthy Oil Making Inroads into Nigerian Kitchens

Campaigns, Health Care / Consumertrics

In recent years, the Nigerian culinary scene has witnessed a growing interest in healthy diets and lifestyles and as a result of this consumers are now more interested in cooking oils that not only provide excellent taste but are also packed with health benefits and nutritional value. A notable oil in this regard is

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Mobile subscriptions shrink by 3million

ICT/Telecom / Consumertrics

Nigeria’s mobile subscriptions reportedly shrunk by 3.49 million mobile subscriptions in the last three months, leaving a dent in the country’s march toward mobile inclusion for all. Since mobile subscriptions hit an all-time high of 226.84 million in February of this year, it has been on a steady decline. It first fell to 225.82

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IMC LUMINARY! Insight Redefini Wins CAF Account

Shelf / Consumertrics

In its mission to continue to design strategic business transformation geared towards developing future-proof brands, Insight Redefini, a member of Troyka Holdings and Publicis Groupe Africa, has once again cemented its position as Africa’s preferred communications partner, following its win of the highly coveted CAF pitch. The CAF account, therefore, adds to its already

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Consumers rejoice as 12.5kg cooking gas price crashes

Energy, Shelf / Consumertrics

Nigerian consumers, especially caterers and housewives have reacted positively to the sharp drop in the prices of cooking gas in the last few days. Checks revealed that the average price of cooking gas declined by about 90 per cent in the last one week owing to several factors. For instance, a 12kg cylinder which

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3 BNPL players in Nigeria right now

Campaigns / Consumertrics

Hi esteemed consumer, wondering who the players of Buy Now, Pay Later (BNPL) are in Nigeria right now? Truly, this unique approach is changing how consumers make purchases online and in physical stores, providing greater flexibility and convenience in payments. BNPL is a FinTech solution that allows consumers to purchase any product they require

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No more crude-for-petrol swap deal – Kyari hints

Energy / Consumertrics

Group Chief Executive Officer of Nigerian National Petroleum Company (NNPC) Limited, Mallam Mele Kyari, says the company has terminated its crude-for-petrol swap deal, otherwise called Direct Sale Direct Purchase (DSDP) contracts, with foreign refiners and consortia of traders. Kyari spoke at the weekend during an interview with Reuters. He said NNPC would now

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