consumers

Proofs FMCGs’ passed on production cost to customers to maximize profits

Proofs FMCGs’ fully passed on production cost to customers to maximize profits

  Just recently Nigerian consumer goods companies reported a surge in revenues despite the precarious business environment in year 2022. Nairametrics analyzed the 2022FY financial results of six (6) fast-moving consumer goods (FMCG) companies in the consumer goods sector to ascertain the impact of the economic shocks on their performance. The companies are BUA Foods, […]

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How Nigeria’s Creditchek is verifying the creditworthiness of African consumers

How Nigeria’s Creditchek is verifying the creditworthiness of African consumers

    Nigerian fintech startup, Creditchek is helping lenders mitigate credit risks by reliably verifying the creditworthiness of potential consumers in Africa. Founded in November 2021, Creditchek has developed an easy-to-use web app and API that leverages machine learning to turn raw data from multiple sources into actionable insights that lenders can use to strengthen

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NCC cautions consumers against cybercrime

NCC cautions consumers against cybercrime

  The Executive Vice Chairman of the Nigerian Communications Commission (NCC), Professor Umar Garba Danbatta, has said that continuous consumer education and awareness were key to the protection of consumers against cybercrime in Nigeria. Danbatta who was represented by the head, the consumer protection unit of the commission, Mr. Clement Omife, stated in Keffi, Nasarawa

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Market Trends International partners ESOMAR to train communities in consumer connection

Market Trends International partners ESOMAR to train communities in consumer connection

  The need for the business community to understand African economic perspectives so as to build lasting connections with consumers in the continent was a major issue at a forum organised by the Market Trends International (MTI), in partnership with the European Society for Opinion and Market Research (ESOMAR), recently. The event, which came under

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How consumer satisfaction can keep your business running for 24/7

How consumer satisfaction can keep your business running for 24/7

  Consumer satisfaction is an essential factor that can keep your business running 24/7. With the advent of technology, customers are more informed and have more choices than ever before. As a result, businesses need to prioritize customer satisfaction to retain their customers and remain competitive. Here are some ways in which consumer satisfaction can

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