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Northern consumers spend about N322b monthly on personal care – Report

Northern consumers spend about N322b monthly on personal care – Report

Campaigns, Education, FMCG, Health Care, Shelf /

  A 2022 market report, has revealed that Nigerians in the Northern part of the country spend N322 billion monthly on personal care products. The report was aimed at providing an informed view of the Northern market opportunity from consumers’ behavioral dynamics. Additionally, the market value estimations speak to the entire 19 states under the […]

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77% of shoppers in Nigeria felt more connected to a brand after seeing Ramadan content – Research reveals

77% of shoppers in Nigeria felt more connected to a brand after seeing Ramadan content – Research reveals

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A study, titled ‘Ramadan and Eid Study’, which included over 18,000 respondents from twelve countries, including Nigeria during Ramadan in 2022 has found that 77% of shoppers in Nigeria felt more connected to a brand after seeing Ramadan content  on social media. The research was which was conducted by Meta in partnership with YouGov was

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Beverage firm innovates for improved consumer satisfaction

Beverage firm innovates for improved consumer satisfaction

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  RITE Foods Limited has announced major innovations in order to continue to prioritise its teeming consumers. Recognised in ‘Africa 150 Report’ as one of the innovative brands, the firm has restated its commitment to making difference in the food and beverage sector. The Managing Director, Seleem Adegunwa, pointed out that research “is extremely important

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Towards strengthening relationship with consumers

Towards strengthening relationship with consumers

Campaigns, Education, Finance, FMCG, Gaming and Betting, Shelf /

  Building a strong relationship with consumers is essential for the success of any business. Consumers are the lifeblood of any organization, and without them, a business cannot survive. Therefore, it is crucial to focus on building a long-term relationship with your consumers. In this blog post, we will discuss some strategies for strengthening your

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Adrenalina launches to help SMEs serve Nigerian consumers better

Adrenalina launches to help SMEs serve Nigerian consumers better

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  To help the Nigerian SMEs serve the end users of their products and services optimally, a new virtual office and co-working space provider, Adrenalina, has announced entry into the Nigerian virtual office market. Adrenalina, revealed cutting-edge advancements designed to promote the growth of SMEs and businesses in the country. The organization has expressed that

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REMARKABLE! QShop supports Nigerian SMEs with hitch-free transactions

REMARKABLE! QShop supports Nigerian SMEs with hitch-free transactions

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Just in case you missed it, Consumertrics reminds you that QShop, a technology-driven e-commerce platform, did partner Stripe, Flutterwave, Paystack, and Providus Bank to give merchants the freedom to receive funds seamlessly and in any currency of their choices. Determined to provide Small and Medium Enterprises with the tools needed to thrive online, QShop said

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Nigeria comes first in global cryptocurrency adoption

Nigeria comes first in global cryptocurrency adoption

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  The nations with the highest usage and ownership of cryptocurrencies have been identified by a recent study. The percentage of the population who reported using or possessing cryptocurrencies between 2019 and 2022 was used to establish the ranking. Nigeria topped the list with 45% of its population utilizing or owning cryptocurrencies in 2022, according

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FANTASTIC! Seven30 Real Estate Limited pinpoints customer trust as key to restore faith in sector

FANTASTIC! Seven30 Real Estate Limited pinpoints customer trust as key to restore faith in sector

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  Leading real estate company, Seven30 Real Estate Limited, has declared its determination to restore clients’ faith, which has been rapidly eroding in the sector, in order to close the investment gap in the real estate market. The Chief Executive Officer of Seven30 Real Estate Limited, Oluwole Fapohunda, stated this during the allocation of land

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TAJBank spreads across Nigeria with new Apapa Branch

TAJBank spreads across Nigeria with new Apapa Branch

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  Fast rising Nigerian bank operating under Islamic banking principles, TAJBank Limited, has announced a new branch in Apapa, Lagos. Poised to spread its wings across Nigeria, the pro-people bank continues to drive towards providing seamless financial transactions and advisory services for its growing customer-base. Consumertrics notes that the bank secured its national banking license

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