Popular social platform, Facebook, has hit 2billlion daily users (DAUs) as at December 2022, translating that the social media giant has actually snatches one quarter of the entire human race, every day.
We note that the world population was recently estimated to have reached 8billion on November 15 2022, according to Worldometers.
While Facebook isn’t the first Meta-owned platform to reach 2 billion daily users — WhatsApp recently crossed 2 billion DAUs — it does show that the company’s biggest source of ad revenue is still growing.
Consumertrics recalls that the parent company, Meta, also made significant cuts to its business in recent months, firing more than 11,000 of its workforce.
According to Meta CEO, Mark Zuckerberg “our management theme for 2023 is the ‘Year of Efficiency,” alluding to the company’s recent restructuring, which laid off people in their droves.
Just when everyone thought the company’s restructuring had berthed, Zuckerberg, further hinted: “We’re going to be more proactive about cutting projects that aren’t performing or may no longer be as crucial,” he said during a call with analysts.
The CEO also said that generative AI would be a priority for Meta in the year ahead.
“Generative AI is an extremely exciting new area with so many different applications,” Zuckerberg said. “And one of my goals for Meta is to build on our research to become a leader in generative AI.”
