Consumertrics, Author at Consumertrics

NCC, stakeholders wrestle abnormal data depletion in 2023 World Consumer Rights Day

How stakeholders wrestled abnormal data depletion in 2023 World Consumer Rights Day

As part of activities to mark the 2023 World Consumer Rights Day, the Nigerian Communications Commission (NCC) met with telecommunications companies and other relevant stakeholders to wrestle to the ground, the problem of abnormal data depletion, bedeviling the Nigerian data users. The session, according to Umar Garba Danbatta, Vice Executive Chairman and Chief Executive Officer […]

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SORAYA, indigenous Nigerian smartphone startup readies market entry

ICT/Telecom / Consumertrics

Soraya Technologies Limited, a Nigerian start-up phone company, has concluded plans to launch its SORAYA brand of smartphones into the Nigerian, Sub-Saharan Africa, and Middle East mobile phone markets. Set to enter the smartphone in the 3rd quarter of 2023, Soraya visualises, plans, designs, manufactures and distributes mobile – smart hand-held phone devices, and

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Bank customers continue to lament cash crunch 72hrs after elections

Banks continue to ration Naira notes to customers despite CBN directive

Finance / Consumertrics

Despite the Central Bank of Nigeria (CBN)’s recent directive on the validity of Naira notes, Deposit Money Banks (DMBs), Microfinance Banks (MFBs) across the country continued to ration bank notes to customers. The CBN had in a directive on Monday, stated that it met with the Bankers’ Committee and has directed that the old

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GM beans taste same as local variety –Consumers hint

FMCG, Health Care / Consumertrics

Consumers of Genetically Modified (GM) beans, the pod borer insect resistant variety, have testified that it tastes just as the local beans. The consumers gave this testimonies at the Mobile Kitchen Campaign for Pod Borer Resistant Cowpea, tagged, “Eating is Believing,” held at the headquarters of the National Biotechnology Development Agency (NABDA). A student

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TIMELY! Old Mutual tasks Nigerians on smart financial decisions

Campaigns, Finance / Consumertrics

Old Mutual Limited, a pan-African investment, savings, insurance, and banking group has asked Nigerians to make smart financial decisions to avoid being caught on the financial crunch ravaging the nation‘s economy. The insurance firm then recommended that Nigerians should adopt insurance-backed savings to help wrestle the socio-economic volatility to the ground. Executive Head, Marketing/Customer

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How inflation can leave consumers vulnerable

Finance / Consumertrics

To put this in perspective, inflation is the gradual increase in the price of goods and services over time, which can lead to a decline in the purchasing power of money. When inflation occurs, the cost of living increases, and consumers find that they can buy less with the same amount of money. This

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FCCPC warns health workers against infringing on patients’ rights

Health Care / Consumertrics

The Executive Vice Chairman (EVC), Federal Competition and Consumer Protection Commission (FCCPC), Babatunde Irukera, has stepped forward to warn health caregivers in the country against infringing on the rights of patients in public hospitals. While unveiling the Patients’ Bill of Rights (PBoR), recently, at University of Ilorin Teaching Hospital (UITH), Irukera expressed worry over

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GIGM Unveils ‘Stella’ to Provide Superfast Feedback To Customer

Campaigns, Education, Shelf, Travel and Hospitality / Consumertrics

To bring its brand up to speed with today’s modern client service and delivery, GIG Mobility (GIGM), Africa’s leading tech-driven transport company has unveiled ‘Stella,’ Nigeria’s First 24/7 Mobility Virtual Assistant. The company said Stella shall be on ground to provide superfast feedback to customers, round the clock, providing superfast guidance to customers and

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Clients’ satisfaction, my biggest motivation – CEO Ekwenugo Philip

Campaigns, Education, Shelf / Consumertrics

Mr. Ekwenugo Philip Chigozie, the CEO of Luxuryworld Bathrooms, has hinted that clients’ satisfaction has always been his biggest motivation and drive. The Luxuryworld Bathrooms boss, thereafter, affirmed that placing five years warranty on all the company’s products was behind the company’s success as the strategy actually brings customers in their droves. The

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How to leverage happy customers to promote your brand

Campaigns, Education, Energy, Finance, FMCG, Health Care, ICT/Telecom, Shelf, Travel and Hospitality / Consumertrics

Satisfied customers can be one of the most powerful assets a brand can have when it comes to promoting its products or services. Happy customers are more likely to recommend your brand to their friends and family, share their positive experiences on social media, and leave positive reviews online. Here are some strategies for

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